Social Media Marketing
Social media marketing for small businesses that never get to post.
On-brand content, planned and scheduled every week — affordable enough for a new startup, built to scale with an established small business. Not generic filler posts.
One team, three feeds
We keep every platform talking to each other.
Instagram, Facebook, and TikTok each behave differently — but your brand should feel like the same business everywhere, whether you're a contractor, a real estate agent, a coach, or any local service business.
What's included
Built around consistency, not vanity metrics.
Educational
Quick tips and how-tos that give people a reason to follow, not just scroll past.
Behind-the-scenes
The real people and process behind your business — builds trust faster than a polished ad.
Social proof
Real client testimonials and results, designed to match your brand instead of a generic quote card.
Promotional
Offers and announcements that don't feel like an ad, worked into the rhythm of everything else.
Trend-based
Short-form video and reels built around what's actually working on each platform right now.
Community engagement
Polls, questions, and prompts that get people commenting instead of just watching.
A sample week
What actually gets posted.
Every platform gets content built for how people actually use it — not the same post copy-pasted three times.
Before/after carousel
A recent project, shown as a swipeable transformation.
Behind-the-scenes reel
Quick clip of the team at work — builds trust fast.
Client quote graphic
A real testimonial, designed to match your brand colors.
Community update post
Local news or event tie-in relevant to your customers.
Service spotlight
One offering explained simply, with a clear next step.
Photo album share
Recent work compiled into a shareable gallery post.
Quick tip video
15-second, useful, and easy to watch to the end.
Trending audio, your angle
A relevant trend adapted to fit your business naturally.
Day-in-the-life clip
Fast-paced look at how a project actually gets done.
How we move forward
From kickoff to your first post, and every month after.
1. Discovery & strategy
We learn your business, your audience, and what your competitors are already doing on each platform.
2. Calendar planning
A full month mapped out in advance — what gets posted, where, and why, before a single caption is written.
3. Content creation
Captions written in your voice, visuals matched to your brand, and hashtags researched per post.
4. Your review
On Growth and Pro plans, you approve the calendar before anything goes live — no surprises.
5. Posting & engagement
Everything goes live on schedule, with comments and DMs monitored in between.
6. Monthly reporting
A performance summary broken down by platform, plus adjustments going into next month's calendar.
Pricing
Three plans, month to month.
Bank transfer only — cancel or change plans anytime between billing cycles.
Steady presence on one platform.
- 1 platform (Instagram, Facebook, or TikTok)
- 8 posts per month
- Monthly content calendar, planned in advance
- Custom captions written for your brand voice
- Relevant hashtag research per post
- Visuals matched to your brand colors
- Basic monthly performance summary
- Cancel or change plans anytime
Real coverage across your key platforms.
- 3 platforms (Instagram, Facebook, TikTok)
- 12+ posts per month across all platforms
- Monthly content calendar, planned in advance
- Custom captions written for your brand voice
- Relevant hashtag research per post
- Content approval before anything goes live
- Community engagement — comments and DMs monitored
- Visuals matched to your brand colors
- Monthly performance summary, broken down by platform
- Cancel or change plans anytime
Full-scale content and light ad support.
- All platforms covered, including TikTok
- 20+ posts per month across all platforms
- Monthly content calendar, planned in advance
- Custom captions written for your brand voice
- Relevant hashtag research per post
- Content approval before anything goes live
- Community engagement — comments and DMs monitored
- Short-form video and Reels included
- Basic ad boost guidance on top-performing posts
- Detailed monthly report, broken down by platform
- Priority turnaround on content requests
- Cancel or change plans anytime
Common questions
Before you sign up.
Do I need to provide content ideas?
No — we build the monthly content calendar based on your business, but you're welcome to request specific posts or promotions anytime.
Do you approve posts before they go live?
On the Growth and Pro plans, yes — you review and approve the calendar before anything is scheduled.
Can I switch platforms later?
Yes, you can adjust which platforms are covered between billing cycles as your priorities change.
Do you run paid ads too?
The Pro plan includes basic ad boost guidance. Full paid ad campaign management can be scoped separately — just ask.
Do you need access to my social media accounts?
Yes — we'll need admin or scheduling access to post directly, usually through your Meta Business Suite or platform-native tools. You keep full ownership and can revoke access anytime.
Is there a minimum contract length?
No. Every plan is month to month — you can cancel or change your plan anytime between billing cycles, no long-term contract required.
What do you need from me to get started?
Login access to your accounts, a few brand photos if you have them, and answers to a short questionnaire about your business and tone. We handle the rest.
Do you manage social media for contractors, real estate agents, or coaches?
Yes. We've managed social media across service-based industries like contracting, real estate, and coaching — the plans stay the same, but the content calendar is built around how that type of business actually gets found and trusted.
How often should a small business post on social media?
Consistency matters more than volume — 3 to 5 posts a week per platform is a realistic, sustainable pace for most small businesses. Posting daily with weak content usually performs worse than posting less, but better.
Is social media marketing the same as social media advertising?
No. Social media marketing is the ongoing organic content and community management we handle in every plan. Advertising is paid placement on top of that — our Pro plan includes basic ad boost guidance, and full campaign management can be scoped separately.
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